Something strange occurred with respect to the English language around 1912 in the marvelous world of what we call in French the “seventh art”: the importation of the word “cinéma”. What seems strange is that this came about despite the fact thatback then, English-language speakers appeared to have no actual need of another word, being able to count on words like movie, film, flick, moving picture, motion picture, motography, photoplay, etc. In this talk, I will try to show how this introduction of the word cinema into the language of Shakespeare and Faulkner is consistent with, not only the resilience of the word “cinema” despite the new context which followed the digital turn, but also with the persistence of the media itself
Thursday, September 19
4 - pm
Media Commons Theatre
Room 3025, Robarts Library, 130 St. Georges St
Space is limited. Please register on the event page at cinema.utoronto.ca.